What Would Google Do? - Jeff Jarvis
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In a book that’s one part prophecy, one part thought experiment, one part manifesto, and one part survival manual, internet impresario and blogging pioneer Jeff Jarvis reverse-engineers Google, the fastest-growing company in history, to discover forty clear and straightforward rules to manage and live by. At the same time, he illuminates the new worldview of the internet generation: how it challenges and de ... Pilns apraksts
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Aprašymas
In a book that’s one part prophecy, one part thought experiment, one part manifesto, and one part survival manual, internet impresario and blogging pioneer Jeff Jarvis reverse-engineers Google, the fastest-growing company in history, to discover forty clear and straightforward rules to manage and live by. At the same time, he illuminates the new worldview of the internet generation: how it challenges and destroys—but also opens up—vast new opportunities. His findings are counterintuitive, imaginative, practical, and above all visionary, giving readers a glimpse of how everyone and everything—from corporations to governments, nations to individuals—must evolve in the Google era.
What Would Google Do? is an astonishing, mind-opening book that, in the end, is not about Google. It’s about you.
Vairāk informācijas
| Autors | Jeff Jarvis |
|---|---|
| Izdevējs | HarperCollins |
| Izlaides gads | 2011 |
| Vāka tips | Mīkstais vāks |
| EAN | 9780061709692 |