The Strategy Reader - Susan Segal-Horn
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The second edition of this successful Strategy Reader retains many of the classic readings from the previous edition, such as those by Porter, Mintzberg, Grant, Hamel and Prahalad, while adding more recent top-quality articles by prominent international scholars such as Shapiro, Teece, Hitt and Miller. New topics covered include corporate social responsibility, new technology, ethics, strategic alliances, c ... Pilns apraksts
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Aprašymas
- New topics covered include corporate social responsibility, new technology, ethics, strategic alliances, corporate parenting, diversification, and chaos/complexity theory.
- Guides students through the literature with extensive editorial commentary.
- Provides an ideal accompaniment to any major strategy textbook.
- Also of interest to managers seeking to broaden their understanding of the strategic issues facing their organization.
Vairāk informācijas
| Autors | Susan Segal-Horn |
|---|---|
| Izdevējs | Wiley |
| Izlaides gads | 2004 |
| Vāka tips | Cietais vāks |
| EAN | 9781405126878 |