Multinational Corporate Evolution and Subsidiary Development - Julian Birkinshaw
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This book is one of the first to specifically address the subsidiary development process - a phenomenon by which multinational company subsidiaries enhance their resources and capabilities. It shows how this process is integral to multinational corporate evolution, which is largely driven by changes in subsidiaries and their development. It also illustrates how the recent trend towards greater international ... Pilns apraksts
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Aprašymas
This book is one of the first to specifically address the subsidiary development process - a phenomenon by which multinational company subsidiaries enhance their resources and capabilities. It shows how this process is integral to multinational corporate evolution, which is largely driven by changes in subsidiaries and their development. It also illustrates how the recent trend towards greater international dispersal of value-adding activities has impacted on this process and on multinational evolution as a whole.
Vairāk informācijas
| Autors | Julian Birkinshaw |
|---|---|
| Izdevējs | Palgrave MacMillan UK |
| Izlaides gads | 1998 |
| Vāka tips | Mīkstais vāks |
| EAN | 9781349264698 |